WASHINGTON & TYSONS CORNER, Va.–(BUSINESS WIRE)–The Revolution Growth fund today announced a $40 million investment in CustomInk, the web-based, market-leading custom shirts company for groups and occasions. The investment will support CustomInk’s rapid expansion and new growth initiatives as it approaches $200 million in annual revenues, with year over year growth of 50 percent. As part of the transaction, Ted Leonsis, co-founder of Revolution Growth, will join CustomInk’s board of directors.
“The company has already experienced tremendous growth, and we look forward to using our own experience building consumer brands to help the company strategically accelerate that growth.”
“CustomInk sits at a sweet spot of community, creativity, social commerce, and technology. They are revolutionizing their category by combining these elements with a deep dedication to the needs of their customers,” said Ted Leonsis, co-founder of Revolution Growth. “The company has already experienced tremendous growth, and we look forward to using our own experience building consumer brands to help the company strategically accelerate that growth.”
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“Gail’s Groupies” win this week’s Ink of the Week contest!
“On 10/26/13, 45 adults and 14 kids rocked out these fantastic t-shirts while walking in the Making Strides Against Breast Cancer event down at the Chicago Lakefront. Currently my mom is 4 years cancer free, and with family and friends we made strides to help find a cure. Although the team “Gail’s Groupies” is made in honor of my mom, our t-shirts speak the truth. We walk for all survivors and fighters and especially those close to our hearts that are listed on the back of our shirts in a pink ribbon.”
Visit the contest and vote for your favorite.
CUSTOMINK LAUNCHES BOOSTER
New Platform for Raising Funds & Awareness Through Sale of Custom T-Shirts
Tysons Corner, VA – August 13, 2013 –CustomInk
Today, CustomInk is proud to announce the launch of a new platform, Booster, designed to help people raise money and rally support for their causes, loved ones, groups and projects through the online sale of custom t-shirts. We at CustomInk expect Booster to attract veteran fundraisers looking for better tools; and empower newcomers with an easy way to launch their first campaigns.
“At CustomInk, ‘T-shirts Unite!’ is our rallying cry,” said CustomInk’s co-founder & president, Marc Katz. “We know that uniting around a common purpose is important to our customers, and it’s important to us too. We’re extremely excited to introduce this new platform and can already see that a Booster campaign is so much more than a fundraiser. T-shirts raise awareness, boost spirits and create a lasting connection like nothing else. This is all deeply part of our company character,so it’s really a privilege to help people come together and make a positive difference with Booster.”
Booster is simple, fast and free. Campaign organizers design a t-shirt using the design lab, set a selling price and sales goal and then spread the word about their campaign using Booster’s simple tools and social media integration. Our t-shirt pros handle the rest – proofing artwork, creating high-quality shirts and delivering them to supporters. After the campaign has concluded, Booster sends payment to the organizer or his/her designated cause for the full amount of funds raised.
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It’s no secret that CustomInk loves t-shirts. Especially custom t-shirts. We’ve always talked casually about the most iconic or most popular t-shirts of all time, but in light of the 100th birthday of the t-shirt, we decided to put our money where our mouths are and put it to a company vote. The result is a phantasmagorical stroll down memory lane through popular movies, rock ‘n’ roll, TV land, comics, college athletics, cultural movements, social statements, funky fads and so much more. We hope you enjoy and share with friends.
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Since 1913 the t-shirt, which first appeared as standard-issue gear within the U.S. Navy, has become an essential part of the American wardrobe and identity. To commemorate the occasion, CustomInk has announced a national celebration of the t-shirt’s 100th birthday. The campaign includes surveys and conversations with Americans about their beloved tees, a webpage dedicated to the t-shirt’s 100th birthday, a gallery of the most iconic t shirts of all-time, and launching this summer, an augmented reali-TEE app.
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