{"id":25321,"date":"2024-12-13T14:35:18","date_gmt":"2024-12-13T19:35:18","guid":{"rendered":"https:\/\/blog.customink.com\/?p=25321"},"modified":"2024-12-16T15:47:57","modified_gmt":"2024-12-16T20:47:57","slug":"2025-trends","status":"publish","type":"post","link":"https:\/\/www.customink.com\/blog\/2025-trends\/","title":{"rendered":"The Freshest Colors in Custom Swag for 2025"},"content":{"rendered":"

This year, it\u2019s all about color. The trends we\u2019re spotting show that dusty earth tones, or as our merch expert likes to call them, \u201cUtility Pastels,\u201d are going to be everywhere this coming year.\u00a0<\/span><\/p>\n

We like to keep an eye on the industry color announcements and for 2025 they all agree. Benjamin Moore\u2019s Color of the Year is <\/span>Cinnamon Slate 2113-40<\/span><\/a>. Sherwin Williams has created their first ever <\/span>color capsule<\/span><\/a>. Glidden\u2019s 2025 Color of the Year is <\/span>Purple Basil (PPG1046-7)<\/span><\/a>. And Pantone did a great rundown of what was trending at <\/span>NY Fashion Week<\/span><\/a> this fall. Of course, we can\u2019t forget Pantone\u2019s own color of the year <\/span>Mocha Mousse<\/span><\/a>. This year, almost everyone presented their usual color of the year but augmented it with a full color palette. We thought that was a pretty good idea.<\/span><\/p>\n

So, this year, we\u2019re trying something new.\u00a0<\/span><\/p>\n

For the first time ever, we\u2019re presenting our own Color of the Year.\u00a0<\/span><\/h2>\n

The best part is, every single one of them is available in our catalog. All you have to do is click through, add your logo, and you will soon be giving out fun, fresh custom swag to everyone, and because it\u2019s on trend, you can be sure they\u2019ll love it.<\/span><\/p>\n

Meet Custom Ink\u2019s 2025 Color of the Year: Mauve-lous<\/span><\/h2>\n

This marvelous mauve is soft, warm, and elegant evoking coziness and quiet luxury all at once. It\u2019s a hue we haven\u2019t seen in a while, and that\u2019s a good thing. It makes even the most classic cut feel brand new.<\/span><\/p>\n

\"\"<\/p>\n

This is our <\/span>Bella + Canvas Women\u2019s Drop Shoulder Cropped Crewneck<\/span><\/a> and the <\/span>Bella + Canvas Ultra Soft Drop Shoulder Pullover Hoodie<\/span><\/a>. Both come in Mauve\u2026 and a wonderful Rust color which is part of the full color palette we developed with you in mind.<\/span><\/p>\n

Presenting our full 2025 Palette: Utility Pastels\u00a0<\/span><\/h2>\n

\"\"<\/p>\n

When you pair a trending color with popular promotional products and swag items, you\u2019re guaranteed to get something that stands out. <\/span>Comfort Colors<\/span><\/a>, <\/span>Bella + Canvas<\/span><\/a>, and <\/span>Brumate<\/span><\/a> are all over these colors, but they aren\u2019t the only ones with surprises up their sleeves. We\u2019ve combed our catalog for the best products in these colors to set your swag up right. Check out all the products in <\/span>our full color collection<\/span><\/a>.<\/span><\/p>\n

We also offer a variety of quality printing methods, along with Pantone (PMS) color matching, so you can be sure that your logo will show up right on brand.<\/span><\/p>\n

In the rest of our 2025 roundup, we also cover trends in wellness, sustainability, and corporate gifts.<\/span><\/p>\n

PRODUCTS FROM OUR 2025 COLOR PALETTE: UTILITY PASTELS<\/a><\/p>\n

TRENDS IN BUSINESS<\/span><\/a><\/p>\n

Corporate Gifts<\/span><\/a><\/p>\n

Wellness<\/span><\/a><\/p>\n

Trending Promotional Products<\/span><\/a><\/p>\n

Longer Lasting Uniforms<\/span><\/a><\/p>\n

Sustainable Products<\/span><\/a><\/p>\n

Current Conference Swag Trends<\/span><\/a><\/p>\n

TRENDS IN EDUCATION<\/span><\/a><\/p>\n

Popular Youth Swag Trends<\/span><\/a><\/p>\n

Popular Swag Items for Faculty and Staff<\/span><\/a><\/p>\n

Products from Our 2025 Color Palette: Utility Pastels<\/h2>\n

We\u2019ve picked one product per color to spark some ideas for you.<\/span><\/p>\n

Vintage Brown<\/span><\/h3>\n

\"\"<\/p>\n

Port & Company Cuff Beanie – brown<\/span><\/a><\/p>\n

Me Espresso<\/span><\/h3>\n

\"\"<\/p>\n

Comfort Colors 100% Cotton T-shirt – espresso<\/span><\/a><\/p>\n

Rust<\/span><\/h3>\n

\"\"<\/p>\n

recycled Cotton Twill Tote Bag – red<\/span><\/a><\/p>\n

Mauve-lous<\/span><\/h3>\n

\"\"<\/p>\n

Bella + Canvas Ultra Soft Zip Hoodie –\u00a0 vintage brown, lilac, mauve<\/span><\/a><\/p>\n

Lavender Haze<\/span><\/h3>\n

\"\"<\/p>\n

BruMate Laser Engraved 40 oz. Fashion Colors Era Tumbler with Straw<\/span><\/a><\/p>\n

\u00a0– lilac dusk<\/span><\/a><\/p>\n

 <\/p>\n

We\u2019ve gathered more products in our palette <\/span>in our online color collection<\/span><\/a>. Read on for specialized product suggestions along with new ideas for the best custom swag for all of your needs.<\/span><\/p>\n

TRENDS IN BUSINESS<\/span><\/h1>\n

Corporate Gifts<\/span><\/h2>\n

Showing appreciation for your employees never goes out of style. We recently conducted a survey of more than 1,000 workers to see how frequent <\/span>company swag gifts<\/span><\/a> impact their desire to stay at a company. Spoiler alert: it impacts it a lot. In fact, the study showed that \u201cemployees overwhelmingly said swag would increase their retention, with 93% saying they would be more likely to stay with their employer for another year if they received the right piece of swag.\u201d<\/span><\/p>\n

Learn more about how regular company gifting can impact retention and employee satisfaction by reading our full <\/span>Swag Survey<\/span><\/a>.<\/span><\/p>\n

Wellness Gifts For the New Year<\/span><\/h2>\n

So now that you know you need to send employee swag more often, you might be looking for some season-specific ideas. How about supporting your team’s new year’s resolutions with the <\/span>custom wellness swag<\/span><\/a> that gets attention and makes the strongest connections. Your people will love it, and that has a big impact.<\/span><\/p>\n

\"\"<\/p>\n

Large Colored Canvas Pouch with Colored Zipper – Lavender\/Purple<\/span><\/a><\/p>\n

Staying organized with a travel pouch can reduce stress and make traveling so much easier.<\/span><\/p>\n

Comfort Colors Lightweight Fleece Closed Bottom Sweatpants – espresso<\/span><\/a>\u00a0\u00a0<\/span><\/p>\n

Bella + Canvas Ultra Soft Pullover Hoodie – vintage brown, heather red, heather mauve, lilac<\/span><\/a><\/p>\n

\"\"<\/p>\n

Hanes Perfect\u2011T Recycled Tri\u2011Blend T\u2011shirt – mauve, poppy red heather<\/span><\/a><\/p>\n

LAT Women’s Lightweight Boxy T-shirt – mauve<\/span><\/a><\/p>\n

Bella + Canvas Jersey Tank – mauve<\/span><\/a><\/p>\n

LAT Women’s Lightweight Fine Jersey Tank – mauve<\/span><\/a><\/p>\n

Soft sweats, tees, and tanks are perfect for the gym or for staying comfortable working from home. The hoodie comes in almost every color of or palette. Plus Bella + Canvas and Comfort Colors both use eco-responsible manufacturing processes.<\/span><\/p>\n

Takeya Laser Engraved 24 oz. Actives Stainless Steel Flip Straw Water Bottle – lilac<\/span><\/a><\/p>\n

Staying hydrated is the ultimate in self care and a must for runs, walks, and workouts.<\/span><\/p>\n

And you know what they say, having a pet is great for your health! If your crew is into animals, throw in <\/span>Doggie Skins Lightweight Pet Tank – mauvelous<\/span><\/a>. Twinning with your pet? What\u2019s healthier than that?<\/span><\/p>\n

Trending Promotional Products<\/span>\u200b<\/span><\/h2>\n

If you\u2019re here looking for popular promotional products, you\u2019re in luck. This year is all about <\/span>taking trusted classics and putting a new spin on them with fresh colors. You\u2019ll give them something they can really use, but it\u2019ll be sure to be just different enough to stand out.<\/span><\/p>\n

Pens and Notebooks<\/span><\/h3>\n

\"\"<\/p>\n

Medium Hard Cover Notebook – purple<\/span><\/a><\/p>\n

Harriton Utility Spinner Stylus Pen (black ink) – duck brown<\/span><\/a><\/p>\n

Tech Tools<\/span><\/h3>\n

Laser Engraved TerraTone Recycled Wireless Bluetooth Headphones – white\/brown<\/span><\/a><\/p>\n

Laser Engraved TerraTone Recycled Wireless Bluetooth Earbuds – white\/brown<\/span><\/a><\/p>\n

Full Color TerraTone 5,000 mAh Wireless Power Bank – white\/brown<\/span><\/a><\/p>\n

Bags<\/span><\/h3>\n

\"\"<\/span><\/a><\/p>\n

Liberty Bags Small Duffel Bag – brown<\/span><\/a> – sustainable<\/span><\/p>\n

Port Authority Durable Side Pocket Poly Canvas Tote Bag – Hyacinth<\/span><\/a><\/p>\n

Drinkware<\/span><\/h3>\n

\"\"<\/p>\n

Laser Engraved 17 oz. Chelsea Ceramic Reactive Glaze Mug – pink<\/span><\/a><\/p>\n

Takeya Laser Engraved 24 oz. Actives Stainless Steel Flip Straw Water Bottle – lilac<\/span><\/a><\/p>\n

Stanley Laser Engraved 40 oz. Quencher H2.0 FlowState Tumbler – lilac<\/span><\/a><\/p>\n

Longer Lasting Uniforms<\/span><\/h2>\n

The new year is always a great time to refresh your team\u2019s uniforms. Polos with your logo from brands that go the distance will ensure that your team will stay looking like the pros they are throughout the year.<\/span><\/p>\n

\"\"\"\"<\/p>\n

Even better, our <\/span>Nike Dri-FIT Micro Pique Performance Polo 2.0<\/span><\/a> and <\/span>Nike Women’s Dri-FIT Micro Pique Performance Polo 2.0<\/span><\/a> both come in lilac and a few other soft colors that are right in line with our color trends.<\/span><\/p>\n

Speaking of color trends, this trusty polo <\/span>Eddie Bauer Performance Polo – Red Rhubarb<\/span><\/a> comes in a version of our Rust color.\u00a0<\/span><\/p>\n

We also love this crisp button up and cozy quarter zip, also in Rust: <\/span>Port Authority Long Sleeve Easy Care Shirt – Red \/ Light Stone<\/span><\/a>, <\/span>Vineyard Vines Sankaty Logo Quarter Zip Sweatshirt – collegiate red, collegiate purple<\/span><\/a>.<\/span><\/p>\n

Here are a few more of our faves:<\/span><\/p>\n

\"\" \"\"<\/p>\n

Storm Creek Artisan Quilted Shirt Jacket – olive drab brown<\/span><\/a><\/p>\n

Storm Creek Women’s Artisan Quilted Shirt Jacket – olive drab brown<\/span><\/a><\/p>\n

Port Authority Snapback Trucker Hat – Rectangle Patch – Sublimated – woodland brown<\/span><\/a><\/p>\n

Sustainable Products<\/span><\/h2>\n

We\u2019ve reported on this trend for years and it\u2019s still relevant: people care about the environment.\u00a0<\/span><\/p>\n

In fact, we conducted a survey that shows exactly how much people like receiving sustainable products. Read our <\/span>Sustainable Gifts Survey<\/span><\/a> to find out more.<\/span><\/p>\n

We even have a whole <\/span>category dedicated to sustainable products<\/span><\/a> in our catalog, so you can be certain that you\u2019ll find something for to please everyone in your group.<\/span><\/p>\n

Here are a few of our environmentally-friendly faves that fit our color palette:<\/span><\/p>\n

\"\"<\/p>\n

Comfort Colors Lightweight Crewneck Sweatshirt – neon violet, espresso, crimson<\/span><\/a>\u00a0<\/span><\/p>\n

Wave Recycled Insulated Outdoor Blanket – brown<\/span><\/a><\/p>\n

Large Recycled Poly Zippered Tote Bag – lavender<\/span><\/a><\/p>\n

Current Conference Swag Trends<\/h2>\n

If you get the right conference swag, you can be sure to stand out on the trade show floor. Offering custom swag that\u2019s eye-catching and useful will draw people to your booth, not just from passing by, but also by word-of-mouth. You want the \u201cwhat booth gave you THAT\u201d to happen as much as possible to get your brand out into the world.<\/span><\/p>\n

Leaning into the current color trends can ensure that people will notice your display right away.\u00a0<\/span><\/p>\n

Here are some popular swag items in our colors guaranteed to turn some heads:<\/span><\/p>\n

\"\"<\/p>\n

recycled Cotton Twill Tote Bag – red<\/span><\/a> (This one gets bonus points for being sustainable!)<\/span><\/p>\n

EcoScribe Soft Cover Spiral Notebook with Snap Closure – brown<\/span><\/a> (So does this!)<\/span><\/p>\n

37″ Arc Telescopic Folding Travel Umbrella with EVA Case – purple<\/span><\/a><\/p>\n

Laser Engraved 15 oz. Anaphora Ceramic Two-Tone Mug – red<\/span><\/a><\/p>\n

TRENDS IN EDUCATION<\/span><\/h1>\n

Popular Youth Swag Trends<\/span><\/h2>\n

Covered from top to bottom and toting the best accessories, kids will love these products with their school or mascot.<\/span><\/p>\n

We have more than 700 unique licenses with colleges and universities<\/span><\/a> and <\/span>have all the bases covered when it comes to mascots<\/span><\/a>.<\/span><\/p>\n

Port & Company Cuff Beanie – brown<\/span><\/a><\/p>\n

Comfort Colors 100% Cotton T-shirt – espresso<\/span><\/a><\/p>\n

Bella + Canvas Ultra Soft Zip Hoodie –\u00a0 vintage brown, lilac, mauve<\/span><\/a><\/p>\n

Comfort Colors Lightweight Fleece Closed Bottom Sweatpants – espresso<\/span><\/a>\u00a0<\/span><\/p>\n

\"\"<\/p>\n

LAT Women’s Lightweight Boxy T-shirt – mauve<\/span><\/a><\/p>\n

Bella + Canvas Jersey Tank – mauve<\/span><\/a><\/p>\n

LAT Women’s Lightweight Fine Jersey Tank – mauve<\/span><\/a><\/p>\n

BruMate Laser Engraved 40 oz. Fashion Colors Era Tumbler with Straw<\/span><\/a><\/p>\n

\u00a0– lilac dusk<\/span><\/a><\/p>\n

Large Recycled Poly Zippered Tote Bag – lavender<\/span><\/a><\/p>\n

Popular Swag Items for Faculty and Staff<\/h2>\n

And don\u2019t forget to hook up the teachers, coaches, and administrators with uniforms and accessories to enhance school pride and make the day go just a little easier.<\/span><\/p>\n

Mauve-lous<\/span><\/p>\n

Bella + Canvas Ultra Soft Zip Hoodie –\u00a0 vintage brown, lilac, mauve<\/span><\/a><\/p>\n

Hanes Perfect\u2011T Recycled Tri\u2011Blend T\u2011shirt – mauve, poppy red heather<\/span><\/a><\/p>\n

LAT Women’s Lightweight Boxy T-shirt – mauve<\/span><\/a><\/p>\n

Lavender Haze<\/span><\/p>\n

Nike Dri-FIT Micro Pique Performance Polo 2.0 – lilac<\/span><\/a><\/p>\n

Nike Women’s Dri-FIT Micro Pique Performance Polo 2.0 – lilac<\/span><\/a>\u00a0<\/span><\/p>\n

Rust<\/span><\/p>\n

Eddie Bauer Performance Polo – Red Rhubarb<\/span><\/a><\/p>\n

Port Authority Long Sleeve Easy Care Shirt – Red \/ Light Stone<\/span><\/a><\/p>\n

Vineyard Vines Sankaty Logo Quarter Zip Sweatshirt – collegiate red, collegiate purple<\/span><\/a><\/p>\n

Me Espresso<\/span><\/p>\n

EcoScribe Soft Cover Spiral Notebook with Snap Closure – brown<\/span><\/a><\/p>\n

Harriton Utility Spinner Stylus Pen (black ink) – duck brown<\/span><\/a><\/p>\n

Storm Creek Artisan Quilted Shirt Jacket – olive drab brown<\/span><\/a><\/p>\n

Storm Creek Women’s Artisan Quilted Shirt Jacket – olive drab brown<\/span><\/a><\/p>\n

As we step into 2025, the key to standing out is embracing fresh, thoughtful, and trend-savvy swag that speaks to the spirit of the times. With Utility Pastels, sustainability, and personalized corporate gifts leading the charge, you can build connections that last\u2014whether it\u2019s with your team, clients, or event attendees. From attention-getting conference swag to quality uniforms, there\u2019s a perfect fit for everyone, and our curated catalog ensures you stay ahead of the curve. Ready to make your mark? Dive into our 2025 lineup today and create custom swag that turns heads and sparks conversations. With our quality decoration methods, color matching capabilities, convenient order and delivery options, and satisfaction guarantee, you can launch your 2025 with us confident in your gear for the year.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

This year, it\u2019s all about color. The trends we\u2019re spotting show that dusty earth tones, or as our merch expert likes to call them, \u201cUtility Pastels,\u201d are going to be everywhere this coming year.\u00a0 We like to keep an eye on the industry color announcements and for 2025 they all agree. Benjamin Moore\u2019s Color of the Year is Cinnamon Slate 2113-40. Sherwin Williams has created their first ever color capsule. Glidden\u2019s 2025 Color of the Year is Purple Basil (PPG1046-7). And Pantone did a great rundown of what was trending at NY Fashion Week this fall. Of course, we can\u2019t […]<\/p>\n","protected":false},"author":58,"featured_media":25322,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-25321","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customink-news"],"yoast_head":"\nThe Freshest Colors in Custom Swag for 2025 - Custom Ink Blog<\/title>\n<meta name=\"description\" content=\"This year, it\u2019s all about color. The trends we\u2019re spotting show that dusty earth tones, or as our merch expert likes to call them, \u201cUtility Pastels,\u201d are...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.customink.com\/blog\/2025-trends\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Freshest Colors in Custom Swag for 2025 - Custom Ink Blog\" \/>\n<meta property=\"og:description\" content=\"This year, it\u2019s all about color. The trends we\u2019re spotting show that dusty earth tones, or as our merch expert likes to call them, \u201cUtility Pastels,\u201d are...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.customink.com\/blog\/2025-trends\/\" \/>\n<meta property=\"og:site_name\" content=\"Custom Ink Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/customink\" \/>\n<meta property=\"article:published_time\" content=\"2024-12-13T19:35:18+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-16T20:47:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.customink.com\/blog\/wp-content\/uploads\/2024\/12\/mauve-lous-feature-products-drop-shoulder-sweatshirt.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2303\" \/>\n\t<meta property=\"og:image:height\" content=\"1725\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Miellyn Barrows\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@customink\" \/>\n<meta name=\"twitter:site\" content=\"@customink\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Miellyn Barrows\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"10 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.customink.com\\\/blog\\\/2025-trends\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.customink.com\\\/blog\\\/2025-trends\\\/\"},\"author\":{\"name\":\"Miellyn Barrows\",\"@id\":\"https:\\\/\\\/www.customink.com\\\/blog\\\/#\\\/schema\\\/person\\\/1708cfa4b88f803e02c2ae99c0af66cd\"},\"headline\":\"The Freshest Colors in Custom Swag for 2025\",\"datePublished\":\"2024-12-13T19:35:18+00:00\",\"dateModified\":\"2024-12-16T20:47:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.customink.com\\\/blog\\\/2025-trends\\\/\"},\"wordCount\":1955,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.customink.com\\\/blog\\\/2025-trends\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.customink.com\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/mauve-lous-feature-products-drop-shoulder-sweatshirt.png\",\"articleSection\":[\"Custom Ink News & Events\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.customink.com\\\/blog\\\/2025-trends\\\/\",\"url\":\"https:\\\/\\\/www.customink.com\\\/blog\\\/2025-trends\\\/\",\"name\":\"The Freshest Colors in Custom Swag for 2025 - Custom Ink Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.customink.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.customink.com\\\/blog\\\/2025-trends\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.customink.com\\\/blog\\\/2025-trends\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.customink.com\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/mauve-lous-feature-products-drop-shoulder-sweatshirt.png\",\"datePublished\":\"2024-12-13T19:35:18+00:00\",\"dateModified\":\"2024-12-16T20:47:57+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.customink.com\\\/blog\\\/#\\\/schema\\\/person\\\/1708cfa4b88f803e02c2ae99c0af66cd\"},\"description\":\"This year, it\u2019s all about color. 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