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Callsign 22 - KRI Military Treatment Fund
Port Authority Flat Bill Snapback Trucker Hat
- Sizes One Size
About this campaign
The Goal
Callsign 22 is a platform addressing the root causes of poor mental health outcomes in veterans. Our goal is to build community and social connectedness through social media challenges and raise money for causes we believe in.
We believe the time for awareness has passed and it is now time to take action.
The Challenge
The mission isn’t over until everyone comes home. Throughout our military careers, we were taught to troop the line. Whether that be in combat, the field, or at home—that responsibility hasn’t changed. And hanging up the uniform for a pair of civi’s is no different.
There is an overwhelming possibility that one of the brothers and sisters you served with is struggling. Your phone call—a random act of kindness—might very well be the bridge to a better way forward.
Join us on February 22nd as we kick off our inaugural challenge, “Troop the Line”. Here’s our ask:
(1) Reconnect with 22 different servicemembers.
(2) Share your experience on social media.
(3) Donate $22 to the current Callsign 22 charitable initiative.
The Facts
According to 2021 DoD and VA data, 6,726 veterans and service members died by suicide in 2020. This is equivalent to 18.4 individuals per day, or 15% of suicides by all Americans. Accessible DoD and VA data regarding suicides only go back to 2001, and while there have been some changes throughout the year, these numbers have remained relatively consistent.
We believe 1 military suicide is to many, 18 a day is a catastrophe.
The Remedy
The causes of suicide are complex, but one factor is nearly universal: disconnection. Whether it is feelings of loneliness, physical isolation, a lack of social support, or low social capital, they all reflect disconnection. And though disconnection is strong, each of us has the power to combat it with simple acts of connection: a phone call, a text message, or a few words of support to an old friend.
The Troop the Line challenge puts some structure around these simple acts of connection. While it’s hard to know the impact of one act of connection, there is no doubt that hundreds, or even thousands, of people practicing connection will make a tangible impact on disconnection in service members.
So join the cause and Troop the Line. Connect, for life.
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Supporters
Do good, for good people.
Veteran suicide is a problem that’s been swept under the rug for too long. I support and advocate for this brand!
Awareness and action to make a significant change are a team sport!