SB Sweatshirts

About this campaign

What does the logo signify?
→ The three principal peaks in Santa Barbara's coastal range: Divide Peak @ 4,707 ft (1,435 m), La Cumbre Peak @ 3,985 ft (1,215 m) (above Santa Barbara), and Santa Ynez Peak @ 4,298 ft (1,310 m).
→ The infamous Sundowner Winds in Santa Barbara
→ Waves for surfing on the left coast
→ 7 points on the setting sun as an homage to 7-vs-7 gameplay in Ultimate Frisbee, a sport that was pioneered in SB in the 1970s