Custom Tech Gadgets vs. Branded Pens and Totes: Your Guide to Cost-Effective Promotional Items
Did you know that a branded pen generates 2,436 impressions over its lifetime, while a power bank generates just 870? On paper, the pen looks like the stronger marketing investment — and for some small businesses, it is. But here’s the catch: 40% of consumers say receiving a custom power bank makes them more likely to do business [...]
Team Names That Start With ‘N’
Need a name for your sports team, charity walk team, or school group? Check out our neat list of N team names below. If you see something that inspires you, put it on custom t-shirts or jerseys to unite your group. Team Names That Start With N How to Design N-Team Apparel Most teams need a tee for game day, a warm layer for cold games, [...]
Holiday Giveaway Ideas for Small Business: Branded Gift Baskets Customers Actually Keep
Twelve months from now, one of your customers will still be using a gift you gave them this holiday season. The others will be forgotten by February. According to ASI’s 2026 Ad Impressions Study, 78% of consumers hold onto a branded item for a single reason: it’s useful. That insight should shape your entire holiday marketing [...]
26 Animal Fundraiser Name Ideas
If you’re looking for a creative name for your animal fundraiser, you’ve paws-itively come to the right place. We’ve got a list of animal fundraiser names that are purr-fect for any adoption event, animal rescue, or donation station. Check them out in the list below! Don’t forget to browse our huge selection of [...]
Top 20 Creative Accounting Team Names
Having a friendly tax season competition in the office or putting together a sports team for the upcoming season, and can’t come up with a clever team name? We’ve got you covered with our top team names for accounting firms. Pick your favorite, then put it on custom t-shirts, water bottles, and more. Funny and Clever Team [...]
The School Spirit Gap Survey: Is Your School Paying the Turnout Tax?
School spirit doesn’t happen by accident — and neither does the gap between schools that have it and schools that don’t. Our School Spirit Gap Survey — a 2026 survey of 447 PTA coordinators, booster club leads, athletic directors, teachers, and school administrators across the country — puts a number on what we call the [...]
Wearable Marketing for Small Businesses: How to Design Custom Hats & Apparel
A branded hat delivers high-impact advertising. It’s worn for an average of 10 months and generates about 3,400 impressions over its lifetime, at a cost-per-impression of just 3/10 of a cent, according to ASI’s Ad Impressions research. That ROI is unbeatable for small business owners who need every marketing dollar to count. [...]
Don’t Be the Invisible Booth: Pop-Up Shop & Trade Show Marketing for Small Business
There is a moment every first-time trade show exhibitor knows: you spend months planning, order everything on time, set up the booth, and then realize the exhibit next to yours has a floor-to-ceiling backlit display, matching staff polos, and a prize wheel drawing a crowd. Your folding table with a paper sign and a pile of business cards [...]