Office Supplies
Custom USB Drives Guide: How to Order Branded Flash Drives People Actually Keep
Nobody wants another disposable USB drive, and buyers agree. In our 2026 Swag Trends Survey, 20% called cheap tech, such as flimsy flash drives, overdone for 2026. However, a well-crafted, reliable drive still earns still earns its place. Research from ASI’s 2026 study shows that nearly half of consumers keep promotional USB drives [...]
Custom Mouse Pads & Branded Desk Accessories: Office Swag for Teams & Events
Desk accessories occupy prime real estate on the workday canvas. A mouse pad or desk mat sits under someone’s hand for hours five days a week. As corporate swag budgets shift toward utility and longevity, items that elevate daily workspaces offer an exceptionally high return on engagement, compared to cheap office supplies or [...]
The Branded Desk Accessories Your Team Will Actually Keep (And Use)
Most swag ends up in a closet. Custom desk accessories are different. A well-chosen pen holder, ruler, or desk tool stays where your team works, gets used on actual workdays, and signals that you put thought into what you ordered. Our 2024 Custom Ink Employee Swag Survey found that 88% of employees felt more positive about their company [...]
Custom Printed Notepads & Notebooks Guide: Pricing, Paper Quality, and Design Tips
Office gear (notebooks, pens, calendars) ranks as the third most distributed swag category among U.S. companies, received by 50.71% of employees according to the Custom Ink Company Swag Survey. That puts custom notebooks right behind t-shirts and drinkware. Yet most buyers ordering for the first time have no idea what separates a $2 [...]
How to Make Custom Logo Stickers for Packaging and Swag
According to the Advertising Specialty Institute’s study of nearly 25,000 consumers, promotional products generate brand recall in 85% of recipients, outperforming radio, TV, and digital advertising. Of all branded items you can order, custom stickers are among the most affordable and the most likely to actually get used. People [...]
How to Customize Pens for Business: Printing Methods, Product Types, and What Actually Gets Used
According to ASI’s 2023 Ad Impressions Study, a single branded pen generates 2,436 impressions over its lifetime at a cost-per-impression of less than 1/10 of a cent. Custom pens are the most cost-efficient branded product you can buy, and nearly 90% of American consumers already own at least one. The problem isn’t that pens [...]
Do Promotional Pens Actually Work? The ROI of Branded Pens, by the Numbers
Promotional pens have been the #1 searched item among promotional product buyers on the ASI ESP platform for nearly 30 consecutive months — and the underlying data explains why. A single branded pen costing under a dollar generates an average of 2,436 impressions over its lifetime, at a cost per impression that beats most digital [...]
Custom Office Supplies Guide: Branding Your Workspace
Most branded giveaways get used once or tossed in a drawer. Custom office supplies are different. A branded notebook, a logo pen, a personalized sticky note pad sits on a desk every single workday. According to our Company Swag Survey, 51% of employees have received office gear — notebooks, pens, calendars — from their employer, making [...]