What is the fundraising potential for my Fundraiser?
With Custom Ink Fundraising, you control the amount of money raised by customizing your product, sales price and design. During Step 1 of the setup process, you decide all 3 of these factors.
Consider the following:
Product cost: A premium product may look great but if the price is too high, some may not consider supporting with a purchase. A budget-focused product would keep costs low, but may not appeal to your audience. Strike a balance between broad appeal and price point that would work for your supporters.
- Design: The more print locations (front and back vs. only front, or only back) and colors (1 color vs. 2+) you have, the more costly it is to produce your product. This will impact the sales price you select. If lower, your funds raised would be lower. If higher, your funds raised increase.
- IMPORTANT NOTE: Due to system limitations, if you add a sleeve design for your fundraiser, the system will not register it accurately, meaning your funds raised will be lower than what you will see in your dashboard. If you are interested in a sleeve print, give us a call and a representative can help you!
Sales price: Pay attention to your potential funds as you swap products, adjust the designs, and adjust the sales price - your potential funds will update in real time as you play around with this in the setup!
Lastly, while setting up your fundraiser and determining the sales price, you will see a Print Minimum for the minimum number of items that must be sold to cover the production cost of the order. What does this mean? If the print minimum is 11 items, your fundraiser will start generating profit once at least 12 items are sold.